Entertainment.FM CRM
Project Showcase

Entertainment.FM CRM

Your all in one centralized customer management platform!

By: Ghadijah Kippie , Anelisa Hlalukana , Aaliyah Adams , Jumana Shah


About

Abstract

Entertainment.FM currently manages clients and accounts across disconnected tools like spreadsheets, documents, and Microsoft To Do. This fragmented system leads to delayed follow-ups, lost opportunities, and reduced productivity.


Our custom CRM platform, built with Node.js, Express, React.js, Material UI, Syncfusion, and SQL Server, centralizes accounts, contacts, activities, and deals into one organized tool. With over 40 interconnected tables, role-based access controls, and temporal auditing, the system ensures data quality, security, and flexibility.


Key features include automated transaction management, real-time dashboards, activity tracking, and streamlined workflows to enhance collaboration and scalability. Comprehensive user manuals and training resources support adoption and daily use.


By unifying client interactions and business processes, the CRM enables timely follow-ups, maximizes revenue opportunities, and improves overall customer engagement, helping Entertainment.FM grow efficiently and operate more effectively.

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